Living Sports is where sport meets culture — a family tradition shaped over decades through a commitment to tradition, heritage, and savoir-faire. Our story is rooted in a lifelong connection to sport, travel, and the way these worlds intertwine.
At the heart of Living Sports is Diego Detang, whose career as an Argentine polo player and pioneer in sports media shaped our family's path. Over more than thirty years, Diego helped commercialise Argentina’s Triple Corona, promoted polo across the provinces, represented the iconic Ellerstina Polo Team, and co-founded Estancia Grande Polo Team alongside polo legend Frankie Dorignac.
In the summers, Diego introduced Beach Polo tournaments to the Argentine coast. Turning an emerging sport into a fixture of the season. His tournaments became a celebration of the game, marked by firework displays and gatherings that closed the polo calendar with quiet spectacle.
Beyond the field, Diego brought the same instinct for storytelling to media. He hosted a long-running polo television programme, broadcast internationally through Fox Sports and Eurosport, and produced the first satellite broadcast of the Low-Handicap Polo World Championship from St. Moritz.
In 1999, he founded Polo Mundial — a magazine built on care, editorial craft, and an instinct for the culture surrounding sport. This success led to the creation of Editorial Mundial, expanding into Tennis, Golf, Sailing, Skiing, and Rugby.
Over the years, the editorial house collaborated with luxury brands, high-end automotive and aviation companies, as well as prestigious hospitality groups and Michelin-starred restaurants.
Diego’s work was recognised internationally with the Marriott Golden Circle Award for Media Excellence and Brand Advocacy — a reflection of the standards that continue to guide Living Sports today.
Today, Living Sports carries that spirit into the digital era — building on our past while shaping new ways to tell the stories of sport and culture.
While Polo, Tennis, Golf, Sailing, and Formula 1 remain at the core of our coverage, we approach each with a broader lens: exploring the people, places, and traditions that define how these sports are lived.
Skiing, once part of our competitive coverage, remains close to us as part of a life well-lived — woven naturally into the rhythm of the seasons we follow.
Living Sports is a family project — independent, careful, and committed to the principles that shaped our history.
We believe in the slow accumulation of knowledge, the quiet influence of tradition, and the power of stories that are worth returning to.
Our work is for those who appreciate the details: the craft behind a racquet, the history behind a hotel, the heritage that lives in a moment and lasts beyond it.
Because tradition lives on in every detail.
